Insights

Simulation Exercise – Imagine Yourself with an Optimistic / Pessimistic Cofounder

INSIGHTS The Self Assessment involves envisioning various cofounder personalities in hypothetical scenarios. This process helps you pinpoint your preferences, recognize potential conflict points with specific personality types, and guides you towards finding the ideal cofounder. In this article, we will take you through a simulation exercise, enabling you to weigh the advantages and disadvantages of ...

My business partner is lazy

INSIGHTS If you type “my business partner is…” in the google search box, “… lazy” ...

Attention-seeking – when a useful behaviour turns sour

INSIGHTS You might associate attention-seeking behaviour with children or puppies, but you’ve probably met an ...

5 Mistakes You’re Making in Your Cofoundership…

INSIGHTS So you’re in a cofoundership and you’ve checked all the boxes. You have the ...

The Top 4 Predictors of Success…

INSIGHTS Has science gone too far? Find out what researchers have been studying in the ...

5 things to do with your Cofounder

INSIGHTS … that will help your relationship flourish You’ve spent enough time talking shop with ...

3 Very Real Reasons You Shouldn’t Hire Family

INSIGHTS You probably grew up next to a few “family owned” businesses, or have at ...

The Cofounder's
handbook

An A-Z guide for those in, or searching for, a business partnership.

The Cofounder’s Handbook provides insight, practical advice, and proven tips from actual real-world cofounders on how to build and maintain a rewarding partnership.

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